Enablement as a service

There are two places a sales team can live.

We only work in one. North of Quota runs your sales enablement: onboarding, playbooks, coaching, AI agents — as a subscription.

The readiness gap
47%
Average quota attainment across sales teams
Forrester
9 mo
Before a new rep reaches full productivity
Rain Group
65%
Of sales content is never used by sellers
Industry benchmark
36 min
Of coaching a rep gets per week, on average
Industry benchmark

47% of quota is the industry average. The industry average is south.

That's not a talent problem. It's a readiness problem — and readiness is a system you can build. We build it, then we run it.

The three disciplines

Everything we run comes down to three jobs.

01

Ready sellers.

Onboarding and everboarding that cuts ramp time and keeps tenured sellers sharp. Practice, certification, muscle memory.
9 → fewer
months of ramp is the first number we attack
02

Working playbooks.

One message, one motion, actually used. Content built for the deal stage it serves, measured by whether sellers touch it.
10%
of content drives 50% of prospect engagement. We find yours
03

Coached, counted performance.

A weekly coaching cadence managers can actually run, and a scoreboard (ramp, win rate, attainment) that proves what moved the line.
49%
win rate on forecasted deals with formal enablement, vs 42.5% without
How the subscription works

Start with an audit. Stay for the system.

No workshops that leave with the consultant. North of Quota installs an enablement operating system and runs it, month after month.

13 weeks
The Baseline — find out where your line actually is.
A fixed-scope audit of your onboarding, content, coaching, tools, and measurement. You get a scorecard, a 90-day plan north, and the numbers behind both. $18,000 fixed — credited 50% toward any subscription started within 60 days.
2Pick a lane
Subscribe — Core, Pro, or Max.
NoQ Core ($7,500/mo) gives you a fractional enablement leader. NoQ Pro ($11,000/mo) adds the coaching cadence and certifications. NoQ Max ($17,500/mo) is the full department, with the Uptick agent suite deployed and run.
3Every week
The cadence runs.
Office hours, coaching, call reviews, playbook upkeep, launch prep. Enablement stops being a project someone owns on the side and becomes a system that shows up every week.
4Every quarter
The scoreboard settles it.
Ramp time, content usage, coaching activity, win rate, attainment against the line — reviewed at the QBR against the plan. What worked scales. What didn't gets cut. You always know what you're paying for.

See tiers and pricing ›

Uptick — the AI layer

Six agents that move the line.

Uptick is North of Quota's productized AI suite: one agent for each step of the enablement workflow. Your team keeps the judgment and the relationships. The agents carry the work around the work.

Waypoint · Compass

Build readiness.

Waypoint plots each new hire's route to first deal and runs their practice sessions. Compass keeps the playbook current and points sellers to the right asset for the deal stage.
Replay · Checkpoint

Sharpen the craft.

Replay reviews calls against the message and preps managers for 1:1s. Checkpoint runs certifications and message checks before every launch.
Lifeline · True North

Win and count it.

Lifeline answers mid-deal: objections, competitive intel, proof points. True North keeps the scoreboard: ramp, usage, coaching, win rate, attainment against the line.

Meet all six agents ›

The foundation

Built at the largest scale there is.

Trevor J. Braaten spent over 14 years in revenue enablement at Apple, rising to worldwide leadership and a global team of 35. He built the Apple Professional Academy from scratch, co-created Apple's first AI-powered sales assistant, and helped grow Apple's B2B business from $8B to $30B.

Enablement isn't adjacent to the business. It is the business.

$8B→$30B
Apple B2B growth he helped drive
16K→40K
Academy engagement, year one
~300K
users of the AI sales assistant he co-created
8,000
sellers trained on AI in early 2025

Bring us the number that's bothering you.

A free 30-minute working session. We work one real problem (ramp, attainment, a launch) and you leave with one fix and one number. No pitch.

Book a working session

Or email hello@northofquota.com